Nothing says “read me now” like a nicely structured compelling headline.
Your headlines are the most important piece of your content, so much so that great, useful, inspiring articles can be ignored if they have a crappy title.
Our job as bloggers/marketers/writers/content producers is to get our ideas spread across the web.
Through this spreading of ideas, our businesses, products and services can be exposed to hundreds and thousands of people.
But that won’t happen if you don’t get your content read; and that’s what I’m here to show you how to do today.
How Magazines Make Money…
The first way magazines make money is by allowing advertisers to use their unused space and charge them thousands of dollars.
The second way is through subscriptions. But neither of those two business models would work without the audience that reads them.
They wouldn’t be able to sell their advertising space if thousands of people weren’t picking up a copy of the magazine. So their sole purpose is not to sell ad space, but to get those magazines in the hands of as many people as possible.
…and how do they do that? By writing articles that people want to read, and using compelling headlines that entice people to check ’em out.
The 11 Brilliant Headlines You Can Steal..
I’m going to show you how you can easily model these headlines to use on your own blog. The key is to ignore the message and extract the template.
This should be fun… let’s get started!
1. “Oops! 22 Nutrition Mistakes & How To Avoid Them”
– Cooking Light
Template: Oops! [# Topic] Mistakes & How To Avoid Them.
How I would use this template: Oops! 10 Common Blogging Mistakes & How To Avoid Them.
2. “Thousands of Guys Reveal What Really Flips Their Switches”
Template: [#] of [People] Reveal What Really [Does Something].
How I would use this template: 14 Ebook Authors Reveal What Really Makes Their Ebook Sell.
3. “14 Tricks to Melt Fat & Tone Muscle Faster”
– Women’s Health
Template: [#] Tricks to [Do Something] & [Do Something Else] Faster.
How I would use this template: 13 Tricks to Get Visitors & Convert Them Into Subscribers.
4. “How To Sell Your House For a Sweet Price”
Template: How To [Do Something Cool]
How I would use this template: How To Sell Your Products at a Higher Price.
5. “The Truth About Oil“
Template: The Truth About [Something]
How I would use this template: The Truth About Creating Great Blog Content.
6. “64 Best Foods To Fuel Your Muscles Gains”
– Men’s Fitness
Template: [#] Best [Tricks,Techniques,Tips] to fuel (or boost) your [Something].
How I would use this template: 64 Best Techniques to Boost Your Website Traffic.
7. “Drop 5 lbs This Week Eating What You Love”
Template: [Do Something] This Week [While Doing Something Else]
How I would use this template: Get More Articles Written This Week Spending Less Time at Your Desk
8. “The Ultimate Fat Burning Plan”
– Muscle & Fitness
Template: The Ultimate [Something] Plan (or Guide)
9. “7 Reasons Your Diet’s Not Working”
Template: [#] Reasons Your [Something] Is Not [Doing What It’s Suppose To Do]
How I would use this template: 5 Reasons Your Blog’s Not Making Money
10. “Money Mistakes Even Smart People Make”
Template: [Topic] Mistakes Even Smart People Make”
How I would use this template: Podcasting Mistakes Even Smart People Make
11. “Easter Baking Made Simple”
– Better Homes
Template: [Something Complicated] Made Simple
How I would use this template: WordPress Site Setup Made Simple.
Are you Using Headlines Templates For Your Content?
If you’re not, start with these. They’ll help you grab more attention from people browsing the internet for interesting content. Whether you’re podcasting, blogging, or putting videos up on YouTube.